Marketing data is usually scattered across ad platforms, CRMs, and analytics tools—making it hard to understand what’s working. With Nekt, you can bring everything into one place, clean and organize it, and build a single source of truth for campaign performance. Go beyond analysis: once your data is structured, you can create dynamic audience segments, score leads, and even trigger activations. Send enriched segments back to your CRM or ad platform to launch campaigns, automate follow-ups, or improve targeting—using always up-to-date data.