Customers

Enableurs

Every marketing channel, unified for people and agents

A small studio office in São Paulo in warm afternoon light, with laptops and espresso cups on a wooden desk, a monitor and a fiddle-leaf fig by a window over the city.

About

Enableurs is a growth and AI consultancy that runs performance across every channel, from Google, Meta and TikTok to OpenAI Ads, backed by data.

Company size

1-10

Industry

Growth and AI consultancy

Results

43
data sources unified
57
data transformations
9.8k+
MCP invocations in 30 days

The challenge

Enableurs runs performance marketing across Google, Meta, TikTok and OpenAI Ads for its clients. Reading results meant jumping between ad platforms, analytics and the CRM, tab by tab, which does not scale as the consultancy grows. The stack had to become one governed layer that people and AI agents could query directly.

What they built

A growth and AI consultancy that runs on data and agents

Enableurs is a growth and AI consultancy built by operators, Suzana de Miranda and Mislene Silva, running performance across every channel: Google, Meta, TikTok and, early, OpenAI Ads. To do that at scale, the consultancy unified its whole stack on Nekt: 43 data sources across 20 connected systems, 57 transformations, and more than 9,800 MCP tool calls in the last 30 days, as people and AI agents query the data directly.

What Enableurs built on Nekt

  • Every ad channel in one place, Google, Meta, TikTok and OpenAI Ads modeled together, so performance is read across channels instead of tab by tab.
  • Media tied to outcomes, ad data joined to HubSpot and RD Station, so spend is judged by pipeline and revenue, not clicks.
  • Analytics unified, GA4, Search Console and PostHog modeled next to campaigns for a full web-to-product view.
  • Answers over MCP. With Nekt's MCP, the team and its AI agents query the data in plain language, which is how those 9,800+ monthly tool calls happen, instead of rebuilding reports by hand.

The systems behind it

Forty-three data sources across 20 connected systems feed the layer. A representative slice:

SystemsWhat they power
Google Ads, Meta, TikTok Ads and OpenAI AdsPaid media across every channel, including AI-native ads
GA4, Search Console, PostHogWeb, SEO and product analytics
HubSpot, RD Station (CRM, Marketing)CRM and marketing automation
KiwifyDigital product sales
Instagram, LinkedInOrganic social
ClickUp, Notion, Slack, Google SheetsOperations and reporting
Odoo, Elephan.aiERP and AI tooling

Expertise that scales

Enableurs' edge is deep growth and AI expertise. Nekt turns it into infrastructure, data and context that people and agents can act on, so the consultancy serves more clients at the same standard without more manual work. It is the same principle behind context engineering for AI agents and a governed MCP server for data: the meaning travels with the data, so agents answer instead of guess. Learn more about Enableurs.