Customers

Lastro

From guessing churn to knowing exactly what moved every real of revenue

About

Lastro built Lais, the leading AI platform in Brazilian real estate, serving 5 million people searching for properties on WhatsApp. Backed by an R$85M Series A from Prosus and Endeavor, with 1,000+ agencies and developers as clients, running a premium subscription in a traditional market meant they needed precise revenue intelligence.

Company size

1-100

Industry

Proptech & real estate

Results

Per-real
visibility into every revenue movement
AS-OF
joins attribute the owning account manager at each change
Field sales
live client map in Supabase, powered by the lakehouse

The challenge

Lastro needed to track revenue movements precisely, understand the real drivers of churn, and get clear visibility into the customer lifecycle and account-manager attribution across complex deal histories.

What they built

  • An MRR movement engine that automatically classifies upsell, downsell, and churn
  • AS-OF joins that pinpoint which account manager owned each client at the moment of every change
  • Contract lifecycle tracking from Clicksign signature through first payment and activation
  • Next-month downsell projections based on current versus peak service volume
  • A Field Sales app in Supabase, powered entirely by lakehouse data, with a live map of client status and potential
"Your platform has let us shorten the distance between technology and business at a truly impressive level, and it makes a big difference for us."
Gustavo Ortiz
Head of Finance & RevOps